Feel free to access the resume conveniently located at the bottom for quick reference
Summary:
Dedicated UX and UI Designer with over 3+ years of experience, driven by a passion for creating immersive digital experiences that resonate with users. Throughout the career journey, has had the privilege of designing a multitude of websites and digital platforms, continually refining the craft and pushing the boundaries of design innovation.
Relevant Experience:
FOUNDER AND LEAD DESIGNER
UXUIBYTAYZIA | October 2022 - Present
• Created unforgettable digital experiences through innovative design, with a focus on UX/UI. From concept to execution, ensuring companies stand out and audiences feel engaged.
Current Clients: Studious, FindFun App.
UX & UI DESIGNER
Ellii (Formerly ESL Library) | April 2022 - April 2024
• Orchestrated seamless collaboration with 3 diverse teams, comprising developers, writers/editors, managers, and stakeholders, to conduct research, brainstorm solutions, and drive project success at every stage, within tight 6-week cycles.
• Executed a comprehensive 6-step design process from inception to completion, involving research, creative brainstorming, wireframing, mock-ups, iterating, and prototyping to deliver captivating user experiences.
• Crafted solutions with a laser focus on meeting users' needs and business objectives, ensuring each deliverable developed not only visually captivating but also highly functional and aligned with project goals.
• Played a pivotal role in conceiving and implementing over 15 impactful projects and features, contributing to attracting and retaining hundreds of new customers by delivering compelling designs and enhancing overall user experience.
UX & UI FREELANCE DESIGNER
Let’s Talk Science | January 2022 - May 2022
• Consultation with over 4 Let’s Talk Science stakeholders and development team (i.e.: marketing, content teams) to reflect Let’s Talk Science direction.
• Iteratively develop and refine user interface designs for major elements to include in the Energy 4 Travel app.
• Refined and iterated 16+ design web projects and other web applications (i.e.: Single Sign On) to enhance functionality and user experience.
UX & UI DESIGNER
Let’s Talk Science | August 2021 - January 2022
• Managed brainstorming and strategy meetings with product managers to determine methods to increase customer retention on the website by 50%.
• Directed user research to convert abstract ideas and requirements into planning tools. These include customer journey mapping, user flows, and up to 3 personas and storyboards per project.
• Analyzed 150+ existing interfaces to detect user pain points, and translated through edited design and updates to developers.
• Coordinated website navigation meetings and implemented a mega menu with 30+ elements organized for user ease.
UX & UI DESIGN INTERN
Let’s Talk Science | May 2021 - August 2021
• Collaborated with 6 developers, and formulated journey maps, user flows, wire frames, prototypes, and production-ready digital assets for new and existing projects.
• Operated with the maintenance, expansion, and transformation of 6+ existing digital strategies, ensuring visual coherence with organizational brand and style guides.
• Expedited in the implementation of 100+ assets, including incorporating front-end functionalities and features into web properties.
UX & UI DESIGN INTERN
Triple M A.I. Inc. | March 2021 - April 2021
• Optimized the design workflow for 2 pre-launch sites within the organization, delivering polished and user-centric mock-ups that addressed genuine user needs.
Education:
HUMBER COLLEGE
Toronto, ON | Sept 2019 - April 2021
Multimedia Design and Development | Diploma
Graduated with Honours: 90% Average all 4 Semesters
CO.LAB | YOU BELONG IN TECH
Remote | May 2021 - June 2021
Product Design Apprenticeship
Collaborated with a Product Manager, and Developer to start a web/app project from simple sketches to a fully coded product. I also got mentorship throughout the process and demoed my design on the last day.
Soft Skills:
Organized, collaborative, communication, teamwork, motivation, leadership, empathy, storytelling, analytical and more.
Technical Skills:
Prototyping, User Research, User Flow, Interface Design, Usability, Testing, User interviews, Wireframes, A/B Testing, Journey Mapping, Design Systems, User Empathy, User Personas, HTML and CSS
Tools:
